Categorie : Plant World

Lenzing Group Receives the Energy Globe Award Upper Austria 2012

Second rank at the Energy Globe Award Upper Austria 2012 in the category „Earth“ – that´s the reward for Lenzing for its careful and sustainable way of working with this planet´s resources. „Optimizing the ecological footprint of our products is a crucial element of our company´s philosophy“ says Lenzing board-member Peter Untersperger. In particular Lenzing was able to convince the jury with its project „Lenzing Modal® Edelweiss“. The fiber, produced at location in Lenzing, fulfills the highest ecological requirements speaking in terms of sustainibility.

Finnish Scientist at Lenzing

Dr. Mikhail Iakovlev from Aalto University in Helsinki just spent a week at Lenzing to learn specific methods in the field of timber chemistry. The search for new methods for the pulping of wood for an optimized biorefinery has become more and more important over the last years. Intensive research into this field of science has also been carried out in Scandinavia.

Academy for “Plant-For-The-Planet” Voecklabruck

“Plant-For-The-Planet”, an NGO with the mission to inform children and adults about the climate crisis and to show what can be done against it – e.g. planting trees as a symbol for climate justice, is running academies such as the one in Voecklabruck, Austria on June 30th this year, co-sponsored by TENCEL®. Besides lectures, the academies offer a membership as a “Plant-For-The-Planet” ambassador for climate justice. Here you can find some impressions from this year´s academy in Voecklabruck:

http://www.facebook.com/media/set/?set=a.10151132534171289.504325.164249401288&type=1

http://www.plant-for-the-planet.org/en/academy/report

 

Forestry Office Supplies Wood for Clothing

As reported in the “Fuldaer Zeitung” the forestry office Hofbieber, Germany, “has entered the textiles business”: They deliver yearly 700 bank meters of beechwood to Lenzing, where the wood is used for Lenzing Modal® production. “Modal is lived sustainability” says the forestry´s divisional head Michelle Sundermann. Even trees not suitable for products requiring a higher quality and special specifications can be used for cellulose-production, meaning an important step towards the integral utilization of the forestry´s wood.

TENCEL® and Lenzing MicroModal® Possible Answers to Organic-Cotton-Crisis?

“Organic Cotton is not the fiber of the future”, says Anja Umann from Vegan designer-label Umasan, “neither from organic cultivation, as the cultivation is exploiting the soil too much and therefore it is not a very eco-friendly alternative”. Instead she proposes TENCEL® and Lenzing MicroModal® – fibers made from the renewable resource wood – along with recycled polyester and soy-silk.

In general organic-cotton production faced a worldwide decrease by 37% over the last year according to “Textile Exchange” in their current Farm&Fibre report. One of the main reasons is the decrease in organic-cotton production in India by 47%, whilst the country produced 68% of the organic cotton available world-wide. Organic cotton had found its way on the markets that had been polluted by genetically modified seeds. In general finding high-quality seeds for organic cotton has become one of the major problems in this sector, says La Rhea Pepper from Textile Exchange. Not only these problems resulting in higher prices, but also the fact that Eco-Fashion-designers cannot really trust the eco-friendly characteristics of organic cotton anymore, have driven many alternative designers to look for other alternatives such as TENCEL® and Lenzing MicroModal®.

Read the full article (in German only) on:

http://texpertise.messefrankfurt.com/frankfurt/de/besucher/newsletter/02-2012/baumwoll-krise

 

Today: Day of the Forest

March 21st is the international day of the forest: first proclaimed at the end of the 1970ties by the Food and Agriculture Organization of the United Nations (FAO) in reaction to the death of the forests back then, the day of Lenzing fibers´ most essential natural resource is now celebrated annually. On this day Austria also proclaims the “tree of the year”, this year the European larch. Good news from Austria for all joining the celebration of this day: Austria´s forest is growing and growing, forests are covering 47% of the country – 2/3 more than by international comparison.

TENCEL® – The New Age Fiber

tencel_production_video

New video showing TENCEL® production process on http://media.lenzing.com

J and the Beanstalk

Valley Forge interpretes the story new:

J and the Beanstalk episode 1“We all know the story of Jack, the desperate young man who traded his family’s cow for some magic beans and grew a beanstalk into the sky. Jack thought differently than other people and saw possibility, and even opportunity, where others saw just hard times.

Today, Jack’s great-great-great-great grandson, “J.” also lives in a difficult time. People are worried about trying to make ends meet in a rough economy while trying to do the right thing for the environment. J, who works at Valley Forge Fabrics, proves that the bean doesn’t fall far from the beanstalk when he follows his ancestor’s example of ingenuity to create opportunity.”

Link to the comic

Botanic fiber for the environment

environmentTENCEL® is 100 % natural. The fiber is extracted from eucalyptus wood originating entirely from sustainable forest plantations. In eco terms, eucalyptus is an interesting raw material since it grows rapidly and does not need artificial irrigation or gene manipulation. TENCEL® is produced in an eco-friendly closed loop production process consuming only 1 % of the water quantities required to cultivate conventional cotton.

click here for more information

Messe Frankfurt selects Lenzing fibers

tencel_bagFor several seasons Messe Frankfurt in the US have used a TENCEL® stitchbond nonwoven eco-bag for Texworld USA.
Now Messe Frankfurt Hong Kong have specially selected a bag made from TENCEL® and Lenzing Viscose® spunlace for the upcoming Interstoff Asia show in Hong Kong. The fabric and bag are made in China using a blend of TENCEL® Lenzing Viscose®.

The bag will be given to the show’s VIP guests and will contain the Interstoff Autumn-Winter 2010-2011 trends and colour direction pack as well as an information sheet highlighting the key features.

Messe Frankfurt were impressed by the strength, softness and smoothness of the spunlace fabric allowing high definition printing. Further as a responsible organisation, for Messe Frankfurt a critical factor was the choice of raw material and production control by Lenzing and the biodegradability of TENCEL® and Lenzing Viscose®.

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